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Posts Tagged ‘web 2.0’

Awesome New Baby Book iPhone Application From Emmbook

Saturday, December 12th, 2009

Parents love sharing every detail of their baby’s growth and development. Picking up your fancy new 3g internet enabled cell phone allows anyone to quickly snap a picture or shoot a short video of their baby mugging for the camera or doing something super-cute. Within seconds this special moment is disseminated to friends and family across a plethora of media platforms utilizing a variety of delivery services, such as, email, SMS or post the picture or video to their Facebook page or YouTube. It has never been easier to create your own videos, manage photos and share information with friends and family. Technology and Steve Jobs has made it happen, but it’s also become more time consuming and confusing than ever.

In my family anyone under the age of 10 already has a full command of how to quickly work and leverage all of the technological advances to their advantage. What about the grandparents or the parents who didn’t grow up with social networking or upgrading to the coolest cell phone every six months? My 10 year old nephew can easily embarrass me with his knowledge of how all of these different entertainment and communication apparatuses interact along with how to effectively leverage them.

Now there’s a user friendly wonderfully simple solution called Emmbook. Emmbook is a new iPhone and iPod app that will let you capture every single memory related to your baby and save it for posterity. In a certain sense, it is not that inaccurate to call it a mobile baby book.

Using such an app you will be able to set down just everything, from the time your little one was first introduced to relatives to his first steps. The way this is done is very intuitive, as each and every picture of you baby that you take is added to the Photo Book and you can then tap the screen to display the different images that you have added so far.

In addition to that, the app comes with some features such as a diary of feeding and sleeping and a tracker of “thank you” notes for the gifts your baby has received. That is interesting for sure, and it raises the VFM appeal of the whole package considerably.

When all is said and done, this is quite a fitting way to save your baby’s best moments without going overboard. Emmbook can be downloaded from the App Store at a price which is specified on the site. Watch the introductory video below to learn more or visit www.Emmbook.com to check it out.

This start-up is HOT and gaining traction.

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Posted in business, business start-up, entrepreneurism, entrepreneurs | 3 Comments »

Web Presence Is A Must For Small Business Owners

Thursday, November 26th, 2009

It is considered that small business companies adapt web technologies very slowly. The reason is both money and the conviction! There is nothing wrong with the point. While considering creating a company’s web page, one would be impressed by the number of benefits it grants. Distinguish yourself from thousands of small companies being online. The benefits and growth of your company will refund all expenses related to creating web site and SEO web design as well. About 60% of small businesses don’t have a web site and you should stand on the side of remaining 60% – with the side of development and prosperity. Get more exposure in your branch and attract new clients – all of that is possible with a professional company website. If you are not a professional in the area of computer science, it’s recommended to find the best web design company that would create you an impressive web site for you.

Nowadays almost every company has a web page. If you still advertise your small business only in the newspapers, you are just out of the game. A professional web presence is just a must for a small business.

Your company’s web page should be clear, professional and useful. Remember about containing all the most important information about company profile and the offers your company grants! With the help of a reliable web design company it would not be hard to accomplish this factor. They would advise you not only on the graphic design and the structure of a web site but also advise which information will add credit to your domain. Another thing that would help your business to prosper is being active on social networking like LinkedIn, Twitter, or Facebook. You can create a positive image of your company without big efforts.

With your company’s web page you would certainly improve your chances to develop, but still it isn’t enough. There is no point of having a web page if no one knows about it. That is why you should consider SEO web design. Promoting your website means promoting your business, so it’s worth both effort and money. The highest traffic on your company’s page will result with more clients and more money. That is why SEO web design is just a must nowadays. Ask your web design company if they offer such services and do not hesitate. Improve the traffic of your web page and gain incredible popularity in the World Wide Web. If your company web displays top on the list of search engines results, you have better chances of being noticed.

The last but not least advice – always remembers to keep your web page fresh and dynamic with up-to-date information. There is nothing worse than out of date price list or previous address of the company on your web page. That makes you unreliable and unprofessional too. With fresh and full of resourceful up-to-date web page, you have better chances to make impression on potential clients without even talking with them. Ethos 360 offers these services and more.  Click on this link for more info- www.Ethos360.com/branding/.

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Posted in branding, graphic design, small business marketing, web design | No Comments »

Lonny Magazine: Merging Innovation And Tradition

Friday, November 20th, 2009

We know that the print industry is suffering these days. Advertisers are pulling out of print and even with a devoted reader base, long-standing magazines like Blueprint, Domino, House & Garden and Vogue Living have folded.

In the December edition of Vanity Fair, former Domino magazine exec Patrick Cline and Michelle Adams combined their vision for a web based magazine that integrated ads into editorial content for Lonny Magazine, a word made from the fusion of London and New York.  Here, the web magazine mimics the reader experience of hard print, even the ability to flip pages. How many times have you jumped pages in a magazine to get to the editorial content?  Readers can mouse over articles or pictures of interest and can connect with a click to the retailer. See an idea you’d like to try in the editorial? Click on it to find out where you can get it.

Financing a new magazine was no easy feat given the status of the many big names that have folded. Lonny Magazine raised their money through the most traditional methods: their team worked for free, borrowed money from family, kept their day jobs and because they had no money for marketing, relied on the internet buzz generated by bloggers, facebook and twitter to spread the word of their launch.  Their first edition cost $11,000 to produce, 10K of photography, processing, and equipment was donated by friends and companies; 1K for various out of pocket expenses; even the car was borrowed from Adam’s parents. Now that’s what I call bootstrapping.

No calls or pleas for hundreds of thousands of dollars,  they got their noses to the grind stone and just ‘did it’, making their product, proving that it was feasible and profitable,  believe in their product, and paid their dues. Now they’re in Vanity Fair and in a much better position to receive financing than if they did nothing at all but brainstorm on a piece of paper.

Lonny’s next issue comes out in December, check them out at www.lonnymag.com.

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Posted in business start-up, entrepreneurism, entrepreneurs, raising capital, sales and selling, web design, women in business | No Comments »

Sprowtt.com Has Arrived To The Benefit Of Cleantech Entrepreneurs

Thursday, September 24th, 2009

Every day, I keep hearing people asking, “where do I go next for funding?”  I’ve talked about how to seek funding, how to seek investors, how to get money, etc.  No matter how you slice it, trying to seek funding is almost like going door to door and asking people if they have five minutes to hear an idea.  Obviously, it’s more professional than that, but the feeling of apprehension is still there as you try to scale the metaphorical walls of potential investors.

With all of the innovations in social networking and business tools, how has a solution to this ordeal not been developed?  As soon as I asked this question to myself, a colleague showed me a website called, www.Sprowtt.com and then I considered wondering aloud if I could have a free Mercedes.

To put it simply, by using Sprowtt, anyone can participate in the funding of companies. Potential investors are able to log on to the site and create a profile with detailed financial and bank account information. Then they are given a list of companies they can invest in based on their financial capabilities.  The start-ups have their own information posted such as informational presentation videos, the amount of money the start-up has already raised, and their products and detailed business plans, on which the investors can share their comments.

So what happens if the investor likes the company?  Once they’re interested they can sign the stock subscription agreement and then enter the number of shares they wish to purchase.  At this point, the funds are held in escrow until the offering is complete (which happens when the minimum amount for an offering is accumulated). Sprowtt then helps to transfer the funds from an investor’s account to the start-up.

The entire process is done in a very comfortable and familiar format that is like almost any social networking set-up that we as a Web 2.0 familiar community are used to. Personally, I think that if this site can get its proper ducks in a row that this will make the investor process very accessible to the sudden influx of start-ups that are currently out there and ready to make the leap to capital raising.

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Posted in business, business start-up, raising capital, venture capital | No Comments »